Pharmacist contact works!
The study finds that the simple step of asking customers if they would like to speak with a pharmacist causes overall satisfaction to improve by 54 points. In addition, when customers perceive their conversations are handled with discretion and a private area for discussions is provided, satisfaction improves by 99 points. Moreover, customers who speak with a pharmacist are significantly more likely to purchase other items from the pharmacy and demonstrate higher loyalty rates. While 44 percent of customers who speak with a pharmacist “strongly agree they feel loyal to their pharmacy,” only 35 percent of those who do not speak with a pharmacist say the same.